How to Create and Send an Email Marketing Campaign

Once you have created your email marketing template, you're ready to build and schedule your campaign.

In this tutorial, you'll learn how to:

• Create a client list to target a specific group of clients.
• Select the email template you want to use for your campaign.
• Create a new email marketing campaign.
• Attach your client list and email template to the campaign.
• Review campaign details before sending.
• Schedule the date and time you would like your campaign to be delivered.
• Launch your campaign to reach your selected audience.

Using targeted client lists and customized templates helps ensure your marketing messages reach the right clients at the right time. Whether you're promoting a special offer, announcing an event, or sharing important updates, Inspire makes it easy to create and schedule professional email campaigns.

Tip: Before scheduling your campaign, double-check your client list and email template to ensure the correct audience receives the intended message. We also recommend sending yourself a test email when possible to review formatting and content before launch.

Note: To learn how to create a targeted client list, visit the Knowledge Base article Marketing: Build Targeted Client Lists for Smarter Email Marketing. This article provides step-by-step instructions for creating client lists based on specific criteria, helping you send more relevant and effective marketing campaigns.

Viewing Subscribers in a List

1. Go to List Builder.
2. Locate the list you would like to view.
3. Select the Information (i) Icon next to the list.
4. Select the Subscribers count.
5. A list of all subscribers associated with that list will be displayed.

Note: To learn how to create an email template, visit the Knowledge Base article How to Create an Email Marketing Template. This article provides step-by-step instructions for designing, customizing, and saving email templates for future marketing campaigns.

Watch the video below for a step-by-step walkthrough of creating a client list, building a campaign, attaching your template, and scheduling your email marketing campaign.

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